Big Brand Tire & Service Plans Grand Opening Celebration for Newest Location

March 12, 2024
The gathering in Hanford, California, will host giveaways, an amusement attraction for children, a food truck, and a live broadcast from a local radio station.

Big Brand Tire & Service is holding a grand opening celebration for its newest location in Hanford, California, according to a press release.

The new store at 515 N 11th Ave is the brand’s first in Hanford, but marks its 207th total location. 

Featuring a showroom with glass walls and digital menu boards, customers in the waiting room are offered free Wi-Fi, complimentary beverages, and clean restrooms. Six full-time service staff members are expected to be recruited for the new location.

To celebrate, a grand opening event is planned for this coming Friday, March 15. The all-ages gathering will host an amusement attraction for children, a taco food truck, and a live broadcast from local radio station B95 94.9.

In addition, attendees of the grand opening will have the chance to participate in several giveaways. Big Brand will be giving away a free set of tires to one customer, along with a trip for four to Disneyland Resort. Other giveaways will include t-shirts, stickers, footballs, keychains, grocery bags, and free oil changes.

Later that afternoon, the festivities will cap off with a special ceremony to celebrate the beginning of Hanford Youth Baseball’s 2024 season.

“This is an incredibly exciting day for the Big Brand Tire & Service family and we are proud to be sharing this achievement with the Hanford community,” said Chris Cassidy, brand director of marketing at Big Brand Tire & Service. “Our Big Brand Tire and Service team in Hanford knows the local roads better than anyone.”

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